Che Warren?

Just when you think the right can’t stoop any lower, they keep surprising you. Karl Rove is out with an ad linking Massachusetts Senate candidate Elizabeth Warren with … Che Guevara.

Over footage of an out-of-control protest, including a Che T-shirt, an announcer intones that Warren sides with protesters who “attack police, do drugs, and trash public parks.” Warren is quoted—out of context, of course—as saying that she “created much of the intellectual foundation for what they do.”

Poor Rove. He has gone from arguing that Warren is too much of a pointy-headed intellectual for Massachusetts to branding her as a dangerous radical. Thankfully, Warren has a whole year in which to introduce herself to voters personally. This theme is unlikely to work any better than the last one—but it will energize Warren’s own troops.


Why do we repeat the frames of the Republicans? We help pass these viral images/frames around the Internet and then wonder why they "stick."

Fortunately, Warren has a whole season in which to present herself to voters individually. This concept is unlikely to perform any better than the last one—but it will motivate Warren’s own soldiers.

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