Just watch this for a few minutes. I guarantee you’ve never seen anything quite like it. And make sure you wait till at least the fourth phrase.

Ezra Klein is a former Prospect writer and current editor-in-chief at Vox. His work has appeared in the LA Times, The Guardian, The Washington Monthly, The New Republic, Slate, and The Columbia Journalism Review. He’s been a commentator on MSNBC, CNN, NPR, and more.