In case you missed it: Last Sunday The New York Times had a thoughtful examination of the pros and cons of the pinking of America-the Susan G. Komen foundation’s marketing of breast cancer awareness and its work raising funds for breast cancer research. NPR took a look at the anti-pink backlash. So I thought it might be a good time to remind everyone of my favorite piece of all time on the pinkness, though, is Barbara Ehrenreich’s “Welcome to Cancerland,” which she has since updated with the sharp-tongued “The Pink-Ribbon Breast Cancer Cult.“

E.J. Graff writes on social-justice and human-rights issues, particularly discrimination and violence against women and children; marriage and family policy; and lesbian, gay, bisexual, and transgender lives. She is a resident scholar at the Brandeis Women’s Studies Research Center and the author of What Is Marriage For? The Strange Social History of Our Most Intimate Institution (Beacon Press, 1999, 2004).