This is kind of interesting. I was screwing around in Polling Report's 2008 category, looking at all the McCain-Hillary polls. Seems to be that if you phrase the question as a match-up between John McCain and Hillary Clinton, McCain walks away with 55%+ of the vote. However, if you say "the Republican nominee John McCain" and "the Democratic nominee Hillary Clinton," the margin gets diced up, with McCain generally eking out a 2-4% lead in the mid-40's. Huh.
Also, this poll warmed my heart a bit:
"Thinking ahead to the 2008 presidential election, would you like the next president to be similar to George W. Bush in terms of policies and programs, or someone who is completely different?"
Similar to Bush: 36%
Completely Different: 60%
Unsure: 5%
That guy's sure headed towards an enduring, popular legacy.