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Did Romney’s Ads Win Him Florida?

It seems obvious that they did. He outspent Gingrich 5-1 precisely when his poll numbers were increasing. But, as is well-known in social science, conclusively demonstrating the effects of campaign ads or other media is actually quite difficult. Thanks to some data that SurveyUSA was willing to provide me, I took a stab in this […]

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Will a Losing GOP Shift Rightward?

George Packer: McGovern’s debacle forced the Democratic Party to find its way back from the ideological wilderness—from being the party of delegate quotas and “acid, amnesty, and abortion.” Every successful Democrat after 1972, from Carter to Clinton to Obama, has had at least one foot in the party’s center. A Gingrich rout in November might […]

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