I think Matt should go into business as a pro-life campaign consultant. "Abortions can have complications. There may be emotional consequences, as well: Some women who've had abortions become thieves. Some get run over by buses."
This is compelling stuff. Of course, I'd like to sell the counter-campaign in favor of abortion: "Abortions can have consequences. For instance, a full 100% of women who have an abortion emerge from the procedure no longer pregnant."