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EVERYTHING YOU EVER WANTED TO KNOW ABOUT THE 1984 AD. Adam Conner explains it all at MyDD.com, and also links to this interview Micah Sifry did with the ad's creator. Here's ParkRidge47 explaining why s/he made the spot:
The idea was simple and so was the execution. Make a bold statement about the Democratic primary race by culture jacking a famous commercial and replacing as few images as possible. For some people it doesn't register, but for people familiar with the ad and the race it has obviously struck a chord.A friend suggested the idea after reading a New York Times article about the Clinton's campaign bullying of donors and political operatives after the Geffen dustup.And there you have it.
--Garance Franke-Ruta