The editors at the Columbia Journalism Review caution that the Bancroft family, which owns the Wall Street Journal, shouldn't be lulled into complacency by Murdoch's promises of good behavior:
A familiar fable tells of a scorpion that asks a frog to carry him across a river. The frog is sensibly fearful of getting stung. But the scorpion is persuasive, pointing out that if he stings the frog, they will both sink into the water and die. Why would he do such a thing? So the frog agrees. Midway across the stream, the scorpion stings. The dying frog asks: Why? It's my nature, the scorpion explains.[...]
We appreciate that the Bancrofts have come to realize that Dow Jones needs a fresh direction. And it is easy for outsiders to ask people to walk away from a $5 billion offer. But this is their moment in history. We hope they find a way to keep this American treasure away from Rupert Murdoch, who will smile even as he raises the stinger.
